Why Black Friday?
As a sustainable brand, we (obviously) discourage over-consumption.
Yet, this Black Friday (infamous for wasteful purchases), we are having a sale.
3 reasons why a Black Friday sale:
- PRICE is the primary deciding factor in purchases for a lot of customers, especially students. They save up all year for these sales, and we want to offer them a sustainable option while shopping.
- PLEASE don't buy just because it's on sale. But IF you do need it and you're going to buy, we hope you buy better by buying from us.
- PLUS size stock - we have a lot of it (For Her, For Him). A sale helps us clear the warehouse, and it helps you save money. 'Tis the truth.
And a reminder:
Irrespective of the sale price, each & every purchase from us will always:
- Offset 3x the carbon footprint
- Plant 3x trees
- Ship carbon-neutral (in recycled & returnable packaging within India!)
We've made consumption a force for good with our #planetpositive model.